How the centre of gravity of India’s startup ecosystem is shifting towards B2B startups

How the centre of gravity of India’s startup ecosystem is shifting towards B2B startups
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  • India is the only country where the knowledge of IT services , product and startup energy converges with thousands of engineers with deep understanding of global enterprises.
  • You must build a global product,” says Nishith Rastogi, ex-Amazon and ex-eBay, who cofounded Locus.sh, an intelligent logistics automation platform for logistics companies.
  • Singapore-based Pravan Malhotra, head (Asia internet and Southeast Asia investments) at IFC, says since 2016, they shifted focus to B2B startups and have invested in startups like Moglix.
  • Thanks to cloud computing and desk-based sales model, India has a completely new class of global Saas startups serving global customers,” says Sharad Sharma, cofounder, iSPIRT Foundation.
  • There is a rekindling of interest among large MNCs like Intel, Cisco and Target to tap into India’s startup innovation and fill in the product gaps in their business portfolio,” says Guhesh Ramanathan, founder, Excubator.


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